staddoha.com
It’s a festive season for Qatar motorsports and its fans as the 2022 FIFA World Cup country prepare to host its first-ever Formula One race — 2021 Formula 1 Ooredoo Qatar Grand Prix — next week.
With its debut event in place, the Qatar Motor and Motorcycle Federation (QMMF) has taken this opportunity to promote the race on its various social media platforms.
“This campaign is all about seizing the opportunity we have with F1 to promote motorsports in Qatar and generate excitement before the race action begins on 19 November,” said QMMF’s Executive Director Amro Al-Hamad.
Among its pre-event promotion, the “Losail Star Power” campaign taps into Qatar’s deep reservoir of local and international stars from across the world of sport and entertainment for a head-to-head fastest lap contest at the Losail International Circuit.
Qatari Olympic gold medallist Mutaz Barshim, three-time Dakar Rally winner Nasser Al Attiyah and French World Cup-winner Marcel Desailly have taken part in these promotional videos and the QMMF will declare the winner with the fastest time before the F1 race.
On the Star Power campaign, Amro said: “I’d like to thank all of our guests for taking part in this campaign. We want to involve our local community in F1 through our social media platforms, where they can learn more about Formula 1, the upcoming race, and motorsports in general.”
Not only that, the QMMF has promised a bigger fanfare during the weekend with some spectacular Air Show from 19-21 November.
Besides the airshow, a dedicated fanzone with activities, catering options for every taste, plus a range of other entertainment options, which QMMF will share details soon.
“Formula 1 is one of the most popular sports in the world, and to host a race in Qatar further cements Qatar’s position as a world-class venue for global sporting events,” added Amro.
Qatar is hosting a Formula 1 race for the first time, after stepping in at short notice to ensure a full F1 race calendar for the 2021 season.
There will be no race in 2022 as it coincides with Qatar’s hosting of the 2022 FIFA World Cup.
The race will return to Qatar in 2023 and take place for the next 10 years until 2032.
Tickets can be booked at www. tickets.circuitlosail.com.