QFA
Ooredoo today announced it is to repeat its sponsorship of the popular Amir Cup for the tenth year in a row, acting as Official Telecommunications Sponsor again this year.
The announcement was made at a press conference held at Ooredoo’s Headquarters in West Bay, in the presence of Mustafa Jameel Al-Qatami, Senior Director Marketing Communication at Ooredoo, and Khalid Mubarak al-Kuwari, Director of Marketing and Communication at QFA.
The Amir Cup – one of Qatar’s most popular sporting events – pits Qatari football teams from the first and second divisions of the Qatari football league against one another, in a tournament being held from 11 April to 16 May 2019.
Ooredoo is set to host two activations during the event; a Shop On Wheels at the final match at Al Wakra stadium, and a giant screen at Katara showing all the matches of the event. There will be a drive-through food festival – Ghabka Ramadan – along with the giant screen, also sponsored by Ooredoo.
Speaking of the event, Mustafa Jameel Al-Qatami, Senior Director Marketing Communication at Ooredoo – said: “We’re delighted to be sponsoring the Amir Cup for yet another year, and proud to be associated with the event as Official Telecommunications Sponsor for 2019. Supporting sporting events that promote a healthy, active lifestyle and benefit the communities in which we operate is a key part of our corporate social responsibility strategy. We’re looking forward to some awesome football from Qatar’s top teams, and wish them all the best of luck in the competition!”
Khalid Mubarak Al-Kuwari, Director of Marketing and Communication, QFA, said: “There is no doubt that the partnership between Ooredoo and the Amir Cup is a long-standing, mutually beneficial partnership, with this being our 10th year of working together. Our presence today reflects the importance of the ongoing co-operation between the two entities, and we are looking forward to extending the scope of our joint work, especially with the services Ooredoo is providing during this even, which will add value to the tournament from a commercial, marketing and media perspective.We are delighted to be continuing this partnership, and are looking forward to working with Ooredoo, not only for the Amir Cup but also for other local tournaments and our national team as well.”