Aspire
To mark this year’s Breast Cancer Awareness Month,
Aspire Zone Foundation (AZF), in collaboration with the Primary Health Care
Corporation (PHCC) and Hamad Medical Corporation (HMC), organised the fourth
consecutive annual ‘Pink Walk’ breast cancer awareness event at Aspire Park,
sponsored by Saleh Al Hamad Al Mana Co. Nissan Qatar.
The aim of such breast cancer awareness activity is to
encourage participants to embrace a healthier lifestyle and learn more about
the causes of breast cancer, as well as recommended steps to reduce the risk of
developing it.
Hundreds of women of all ages participated in various
activities at the ‘Pink Walk’ breast cancer awareness event. The event kicked
off with interactive awareness sessions presented by HMC followed by a
five-minute warm-up session delivered by an Aspire Zone fitness instructor, for
the 1-2km walk around Aspire Park.
Commenting on the event, Hamad Al-Khaldi, Head of PR
and CSR at Aspire Zone Foundation said: “We are very
happy with this large turnout to this year’s ‘Pink Walk’ campaign. Thanks to
the organisers at Aspire Zone Foundation, and our partners HMC and PHCC. This
is the fourth consecutive year we have organised such activity. I’m glad to say
that the level of participation reflects people’s appetite to learn more and
educate themselves about breast cancer, as well as an increased willingness to
become involved in activities that raise awareness about such important issues
in Qatar.”
Dr. Shaikha Abu Shaikha, Cancer Program Manager at PHCC, said: “Partnering with renowned entities like HMC and
Aspire Zone is key in maximising the reach to the targeted audience and
spreading awareness messages about the importance of early detection and ways
to improve one’s health. We at PHCC believe that unity makes strength, hence we
always look forward to joining forces with other private and government bodies
to maximise the level of education on breast cancer across the communities, so
they can take initiatives to improve their lifestyles and perceive breast
cancer screening as a routine check-up.”
Following the event, AZF carried out a raffle draw, in
which a Nissan sedan car was presented to the winner from the first 200 female
participants.
Earlier this week, Aspire Zone Foundation organised
‘Cook Pink’ an internal event for its employees to raise their awareness on the
importance of healthy food in the prevention of breast cancer. The event witnessed
a large turnout from AZF employees and was sponsored by L’Occitane.
The event is designed to mark Breast Cancer Awareness
Month (BCAM), an annual international health campaign organised by major breast
cancer charities every October. Organisations worldwide hold activities to
increase awareness of the disease among community members, particularly women,
and to raise funds for research into its causes, prevention, diagnosis,
treatment and cure.
As a sports organization, AZF focuses on promoting an
active and healthy lifestyle among all community members, in line with the
Human Development pillar of the Qatar National Vision 2030, which aims to
create a physically and psychologically healthy population for a well-rounded
society.