search

COUNTDOWN TO IAAF WORLD ATHLETICS CHAMPIONSHIPS DOHA 2019

COUNTDOWN TO IAAF WORLD ATHLETICS CHAMPIONSHIPS DOHA 2019

Shifaa Mrad

It’s exactly one year from now, IAAF World Athletics Championship 2019 will take place in Doha, Qatar. Asian champion of the 400 m hurdles Abdel Rahman Samba said, "My heart is already racing, and the adrenaline is pumping just by standing on the track. To compete in a stadium of this significance in front of my family and nation will be amongst the greatest moments of my career. I'm also excited to show my fellow athletes from all corners of the world what we can offer in not only world-class hospitality and facilities, but also the talent we have coming through the ranks. In turn the world's best will help myself and Team Qatar athletes inspire the next generation to take to the track for the first time - it will be a defining moment for all Team Qatar athletes.

“By committing to connect the world of athletics, Doha is determined to further accelerate the growth of women's athletics across the region by changing perceptions. The logo for the championships was also revealed for the first time at the event, and is the creation of a local, all-female branding team. The logo hopes to capture the attention of young people so that they are motivated to choose athletics.

Commenting on the opportunity for women, Director of Marketing and Communications for IAAF World Athletics Championships Doha 2019 Sheikha Asma Al-Thani, added, "Looking around, it is easy to see that a lot has been built. But at the same time a lot of barriers and perceptions of Arab women in sport need changing. Definite progress has been made with new role models emerging all the time, but these invisible barriers still exist. Every woman who participates in the first IAAF World Athletics Championship hosted in the Middle East can inspire change and encourage more girls to participate in sport at any level or consider a career trackside in branding, marketing or more. Real change will only be possible by ensuring as many young girls are in the stadium as boys to witness the performances of world champion athletes through their own eyes. And as an organizing committee we will be doing all we can to make that happen.

Commenting on one year to go, IAAF President Sebastian Coe said, "Qatar has been hosting official IAAF events for over 21 years and in the organizing committee we have a trusted partner who is committed to delivering a World Athletics Championship which makes a real difference to the world of athletics”.

With a year to go it is important the foundations are in place, so the final year can be spent testing facilities, systems and services. This is where we are now and there is a clear plan for testing. “The fact that this is our first championship in the Middle East is hugely exciting. It means we can and should do things differently and provides an opportunity to reconsider what is possible in terms of new formats to appeal to spectators in the stadium or viewers around the world. We are encouraged by what we have seen over this last week and look forward to working with athletes, member federations and partners to deliver an outstanding World Athletics Championships one year from today."